Finest AwardsThe Finest Awards event recognizes the best of our health care marketing and communications industry within Southern California. These awards recognize digital and traditional media, special events, and the metrics that measure success. Receipt of a Finest Award represents excellence in your field and line of work. Entries for 2024 are now closed. Health Care Communicators of Southern California Announces Finest Award 2023 Winners SAN DIEGO, Calif. – May 12, 2023 – The Health Care Communicators of Southern California (HCCSC) Finest Awards were announced this afternoon recognizing excellence in marketing and communication in health care. 90 nominations were received from organizations throughout San Diego, Los Angeles, Orange County, and the Inland Empire. Gold, silver, and bronze awards were distributed in 35 categories, including public relations, digital marketing, writing, collateral, and special events. Winners were announced by Master of Ceremony Susan Taylor, Director of External Affairs at Scripps Health and included:
The Best in Show award went to Scripps Health, achieving the highest overall score among all entries. One of the three HCCSC/AMN Healthcare Scholarship winners, University of California, San Diego student Nneoma Meremikwu was also at the event and received a $3000 check from Paulette Anest, Vice President, Clinical and Education Solutions at AMN Healthcare. The other two HCCSC/AMN Scholarship recipients were Azuza Pacific University student Matthew Campos and University of South Florida student Harshil Shah. The Communicator of the Year Award went to Nisha Morris, Vice President, Marketing and Communication, City of Hope Orange County for many accomplishments. In the past year, Morris was responsible for opening the City of Hope Orange County Lennar Foundation Cancer Center, achieving off-the-chart metrics including first place for news coverage among all other regional cancer programs, a 25 percent increase in share-of-voice year over year and exceeding opening day expectations with 100 new patients all seeking City of Hope’s expert care the first day of operations. ABOUT HEALTH CARE COMMUNICATORS OF SOUTHERN CALIFORNIA (HCCSC) Formed in 1977, Health Care Communicators of Southern California is an organization committed to helping communicators and marketers fine-tune their professional skills and stay current with the ever-changing challenges of working in health care, health IT and the life sciences. HCCSC is the Southern California chapter of the Society for Healthcare Strategy and Market Development. SHSMD is a personal membership group of the American Hospital Association and is the largest and most prominent voice and resource for health care provider-based planners, marketers, and communications practitioners nationwide. Follow us on Facebook, Twitter, LinkedIn and Instagram. Visit us at www.hccsc.org. * * * |
Finest Award Winners
Advertising: Ad Campaign
Gold, "Fading Immunity" Booster Campaign, Maricich Health
Silver, Hope Is Here, City of Hope
Bronze, OneCare 2022 Ad Campaign, CalOptima Health
Advertising: Direct Mail
Silver, Open Enrollment 2022 - Employee Direct Mail, UC San Diego Health
Advertising: Multicultural ad campaign
Silver, Vaccine & Booster: The Ultimate COVID-19 Warriors, LAGRANT COMMUNICATIONS
Advertising: Online/Web
Gold, Scripps Health OE Performance Max Ads, Scripps Health
Bronze, "Fading Immunity" Booster Campaign, Maricich Health
Advertising: Outdoor
Silver, "Fading Immunity" Booster Campaign, Maricich Health
Bronze, Birthdays Start Here Billboard, Tri-City Medical Center
Bronze, Tiny Tots, LAGRANT COMMUNICATIONS
Advertising: Radio
Bronze, Don’t Go Halfway, LAGRANT COMMUNICATIONS
Advertising: Television
Silver, "Fading Immunity" Booster Campaign, Maricich Health
Analytics: Marketing Automation
Silver, Aging into Medicare Webinar Series, Scripps Health
Digital Marketing: Email Campaign
Silver, Scripps Pregnancy Customized Content Email Campaign, Scripps Health
Digital Marketing: Mobile Marketing
Silver, Scripps.org Chatbot, Scripps Health
Digital Marketing: Search Engine Marketing
Silver, Scripps Health Google Business Listing Optimization, Scripps Health
Digital Marketing: Social Media
Gold, Social Media Video Day Content Creation, Loma Linda University Health
Silver, Women in Medicine Month, Loma Linda University School of Medicine
Digital Marketing: Website (Intranet or Internet)
Gold, Qualcomm Premier Plans Provider Finder, Scripps Health
Silver, SOCALworkforce.org, SOCAL Partners
Bronze, Homepage Redesign, Scripps Health
Multi-Media: Interactive Media
Bronze, Scripps Health Facebook Chatbot "Ellie", Scripps Health
Multi-Media: Internal/External Video Programs
Gold, Ricki Rae's Journey, Loma Linda University Health
Silver, IHA's Personal Health Literacy PSA, IHA
Bronze, A Cultural Icon of Hope: A Wishing Tree Connects Two Campuses, City of Hope Orange County
Off the Wall
Bronze, Off the Leadership Wall, Tri-City Medical Center
Public Relations Campaigns: Community Relations
Gold, TrueCare Breast Milk Drive and Community Health Fair Campaign, TrueCare
Silver, "Welcome to Our Hometown", Lifesharing
Bronze, Fentanyl Awareness Campaign, Millennium Health
Public Relations Campaigns: Health & Wellness Advocacy
Silver, Communicating and educating about monkeypox, Loma Linda University Health
Public Relations Campaigns: Internal Communications
Gold, Building Culture and Engaging Staff During a $1B Expansion Project, City of Hope Orange County
Bronze, Campus Connection - Recently launched university-wide student newsletter, Loma Linda University
Public Relations Campaigns: Media Relations
Gold, Loma Linda University Health’s Tattoo Removal Program Loma Linda University Health
Silver, UC Health Milk Bank during National Formula Shortage, UC San Diego Health
Bronze, Hope is Here, City of Hope Orange County
Public Relations Campaigns: Multicultural Relations
Silver, SOCAL, SOCAL Partners
Bronze, The Light of Our Organ and Tissue Donor Heroes, Lifesharing
Public Relations Campaigns: Overall Campaign
Silver, Hope is Here, City of Hope Orange County
Bronze, CalFresh Campaign, CalOptima Health
Publications, Collateral & Design: Giveaway Items
Bronze, TCMC Employee Appreciation Gear, Tri-City Medical Center
Publications, Collateral & Design: Internal/External Magazines
Silver, San Diego Health Magazine, Scripps Health
Publications, Collateral & Design: Internal/External Newsletters
Gold, Community Connections, Tri-City Medical Center
Silver, UCSD Physician/ APP Update Newsletter, UC San Diego Health
Bronze, Leading the Way Every Day eNewsletter, UC San Diego Health, Office of Experience Transformation
Publications, Collateral & Design: Invitation
Silver, Old Hollywood Holiday Gathering Invitation, Tri-City Medical Center
Publications, Collateral & Design: Logo Creation/Brand Identity
Gold, SOCAL, Tri-City Medical Center
Silver, CalOptima Health Logo Design, Maricich Health
Publications, Collateral & Design: Posters
Silver, Old Hollywood Holiday Gathering Poster, Tri-City Medical Center
Bronze, Birthdays Start Here, Tri-City Medical Center
Publications, Collateral & Design: Special Publications
Gold, 2023 Report to the Community, CalOptima Health
Silver, Emergency Department at UC San Diego Health, La Jolla, UC San Diego
Bronze, Milestones for the Center of Health Innovation, UC San Diego
Special Events: Multi-day Event or Observance
Gold, Old Hollywood Holiday Gathering, Tri-City Medical Center
Special Events: Single-day Event or Observance
Gold, Rise Above Cancer, City of Hope Orange County
Silver, Psychiatric Health Facility Groundbreaking, Tri-City Medical Center
Special Events: Virtual Events
Gold, Dexcom 2022 Strategic Leadership Series, Dexcom
Silver, Loma Linda University's Virtual Open House 2022, Loma Linda University Health
Bronze, CEO Town Hall, UC San Diego Health
Writing: Feature Article
Silver, Family Medicine, UC San Diego Health
Bronze, What I’ve Learned as a Breast Cancer Survivor, UC San Diego Health
Writing: New Release/Pitch Letter
Gold, Shedding light on women’s heart failure, Loma Linda University Health
Silver, New research discovers treatment for diabetic neuropathy, Loma Linda University Health
Writing: Op-Ed/Editorial
Bronze, City of Hope Orange County WebMD op-ed, City of Hope Orange County
Best in Show
Scripps Health, Advertising: Online/Web, Scripps Health OE Performance Max Ads
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